asicentral.com- Master Video For Your Business-Bill Corbett Comments

No-Cost 30-min Communications Strategy Sessions for Businesses Impacted by the COVID-19 Pandemic and Introducing Public Relations On-Demand Corbett Public Relations has assisted hundreds of businesses through challenging times and PR crisis events. Our team isRead more

By Bill Corbett, Jr. Leaders from all sectors, especially small business owners, must rise to the occasion and fight to make it through these challenging times.  This is not a time to sit back andRead more

While the Founding Fathers did not have social media vehicles and platforms like Facebook, Twitter, Linked In, Youtube, Flickr and Foursquare I am sure that they would have taken advantage of them as mediums for communicating with contacts, public, friends and others interested in “the cause.” Social networking and marketing did not exist, but these individuals knew the importance of publicity, having a personal brand, word of mouth marketing, networking, effective writing, publishing and public speaking. Do these skills and approaches sound familiar? These techniques and others are the same that individuals need to capitalize on today to build their own personal brands, the foundation for a success in life, in business and in any community.

Earlier this year I was asked by FiOS 1 News to talk about the importance of video for business and personal branding. This blog is the second in a series of Q&As developed by CorbettRead more

Over the years I have done many TV segments and blogs on personal branding and personal marketing. I strongly recommend that every individual have a personal marketing plan to grow their brand. Recently, I askedRead more

The staff of the RE/MAX Capital’s newest office in Clifton Park poses in the lobby. The company says the 3,000-square-foot office brings the RE/MAX brand to a growing community. Read article here: http://www.saratoga.com/saratogabusinessjournal/2017/02/remax-expands-capital-district-presence-new-route-9-office-clifton-park/  Read more

We saw in the early and mid 1990s the growth of the internet. Businesses started to create websites and the “Field of Dreams” movie quote “If you build it they will come” was often used. We found over the years that this is the farthest thing from the truth. The truth is that if you build it they might come but probably won’t.

American political campaigns, no matter if they are for local town council seats, gubernatorial races or a presidential election, they are personal branding programs. The success of these efforts can be easily determined – one candidate wins and one loses.