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The Importance of Business Networking Groups During the COVID-19 Pandemic and Economic Crisis Why do you need to be in a business networking group? By Bill Corbett, Jr. President Corbett Public Relations and Founder Elite Personal Branding As a member of several business networking groups, I often get asked the same questions: Why are youRead more

Time to look back at your personal marketing and plan actions for 2017 Every December we see story after story online, on TV and in the media about New Year’s resolutions. With more days off and fewer events, this time of year is ideal for planning and preparing for 2017. However, before you look forward,Read more

With so many platforms, strategies and marketing approaches available to us, it is easy to become distracted. Many gravitate to new, exciting and technology-focused marketing tools and social media platforms. However, what is marketing without a message? Understanding what your message is, crafting it and using it are important elements of marketing and business development. OnRead more

Many people spend an enormous amount of energy on business networking and the fact is that many are just not great or even good at it. Why? The lack of focus, planning and practice, of course. For those who want to make the most out of business networking time, efforts and energy, here are someRead more

I just returned from my third – yes, third – holiday party so far this month. Say “yes” to holiday parties and events and stay positive. While the holidays are a great time of the year to get out and see people, they also present a perfect opportunity to reconnect professionally with those you onlyRead more

In May of this year, FastCompany.com included some of my thoughts about how to be unforgettable. Many believe that demonstrating and promoting how or why you are “the best” is the most effective strategy to take. In the marketing and ad driven world that we live in today, “the best” message simply does not resonate.Read more

Students getting on a school bus for their first day of classes. As summer comes to a close and the last quarter of the year approaches, it is time to start thinking about how we want to finish out the year. Many business professionals have children and are preparing them for school or going onRead more

When I describe someone as a “LinkedIn Loser,” I do so tongue-in-cheek. LinkedIn is the most significant business networking site in the world. If you are in business or need to network in any way you must be on LinkedIn. Even if you’re retired and volunteer for a local charity or if you are aRead more

Should you connect with or not connect with on LinkedIn or social media in general? This is one of the most common questions I get asked during my Grow Your Personal Brand and other personal marketing seminars. Yes, having a large number of connections will be beneficial for your marketing, branding and business development. YourRead more

I have been posting frequently about networking and personal marketing over the past few weeks. Networking is an important part of most business people’s marketing efforts. There is no better way than networking to get in front of people and speak with them, get to know them and build relationships. In a previous blog IRead more