No-Cost 30-min Communications Strategy Sessions for Businesses Impacted by the COVID-19 Pandemic and Introducing Public Relations On-Demand Corbett Public Relations has assisted hundreds of businesses through challenging times and PR crisis events. Our team is comprised of senior communications consultants with decades of experience in virtually all sectors. As we deal with the business andRead more
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branding, marketing, media relations, personal branding, PR, public relations, public relations long island, Small Business Branding, social media, Social Media Marketing, Social Media Marketing Plan, Soical Media Marketing Strategies, Traditional Marketing | 6 comments | 4 July, 2018 | 0
While the Founding Fathers did not have social media vehicles and platforms like Facebook, Twitter, Linked In, Youtube, Flickr and Foursquare I am sure that they would have taken advantage of them as mediums for communicating with contacts, public, friends and others interested in “the cause.” Social networking and marketing did not exist, but these individuals knew the importance of publicity, having a personal brand, word of mouth marketing, networking, effective writing, publishing and public speaking. Do these skills and approaches sound familiar? These techniques and others are the same that individuals need to capitalize on today to build their own personal brands, the foundation for a success in life, in business and in any community.
As the year draws to a close, we reflect on what we accomplished and what we have learned. One of my goals for 2017 was to read more books related to business and biographies. Sticking to this at times was a challenge. Thankfully, with audio books and the Kindle app on my phone, I was able toRead more
Earlier this year I was asked by FiOS 1 News to talk about the importance of video for business and personal branding. This blog is the second in a series of Q&As developed by Corbett Public Relations intern Emily Glickman, from Ithaca College. Why is video important for personal branding? Every business and business personRead more
Over the years I have done many TV segments and blogs on personal branding and personal marketing. I strongly recommend that every individual have a personal marketing plan to grow their brand. Recently, I asked my intern Emily Glickman, a student at Ithaca College to ask me a few questions about personal branding. How shouldRead more
being memorable, Blog, business, business communications, marketing, memory, personal branding, personal marketing, public relations, public relations long island, public speaking, speaking engagemetn | 0 comment | 2 February, 2017 | 0
In today’s business world, having the ability to effectively present to groups or on video is critical. There have been many books written on this subject and I have read a number of them. One of the better books is Michael Port’s “Steal The Show.” I highly recommend this book for anyone who is lookingRead more
The One Skill Every College Student Should Learn: SalesmanshipRead more
Blog, branding, direct marketing, e-marketing, goals, linkedin, marketing, mistakes, Networking, News, Online Marketing, personal branding, personal marketing, public speaking, trade show, twitter | 0 comment | 29 December, 2016 | 0
Time to look back at your personal marketing and plan actions for 2017 Every December we see story after story online, on TV and in the media about New Year’s resolutions. With more days off and fewer events, this time of year is ideal for planning and preparing for 2017. However, before you look forward,Read more
being memorable, Blog, direct marketing, Focus, marketing, personal branding | 0 comment | 1 April, 2016 | 0
It’s April Fool’s Day. I have written a few blogs on April Fool’s Day and here is my in the context of #FocusFriday. There are plenty of quotes about being a fool or looking foolish. Here are a few of my favorites: “A fool and his money are soon parted.” – Thomas Tusser an EnglishRead more
Who would have thought that billions of hours of video content would be uploaded to YouTube and other online sites each month? The growth of video is astonishing and will continue to grow in the years to come. With mobile technology and smart phones, we have a powerful tool in our hands which you mustRead more
Grow Your Personal Brand
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