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2018 – Lessons from the Founding Fathers for Social Media and Personal Branding- July 4th Independence Day

By corbettpr | branding, marketing, media relations, personal branding, PR, public relations, public relations long island, Small Business Branding, social media, Social Media Marketing, Social Media Marketing Plan, Soical Media Marketing Strategies, Traditional Marketing | 6 comments | 4 July, 2018 | 0

While the Founding Fathers did not have social media vehicles and platforms like Facebook, Twitter, Linked In, Youtube, Flickr and Foursquare I am sure that they would have taken advantage of them as mediums for communicating with contacts, public, friends and others interested in “the cause.” Social networking and marketing did not exist, but these individuals knew the importance of publicity, having a personal brand, word of mouth marketing, networking, effective writing, publishing and public speaking. Do these skills and approaches sound familiar? These techniques and others are the same that individuals need to capitalize on today to build their own personal brands, the foundation for a success in life, in business and in any community.

Key Strategies for Growing Your Personal Brand

By admin | Blog, branding, marketing, personal branding, social media | 0 comment | 7 August, 2017 | 0

Over the years I have done many TV segments and blogs on personal branding and personal marketing. I strongly recommend that every individual have a personal marketing plan to grow their brand. Recently, I asked my intern Emily Glickman, a student at Ithaca College to ask me a few questions about personal branding. How shouldRead more

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OSC World’s Digital Fly Software featured on Fox 35 Orlando 6 O’Clock News – February 22, 2016

By admin | Blog, branding, business, children, Client News, Long Island PR, marketing, News, personal branding, PR, public relations, social media | 0 comment | 22 February, 2016 | 0

Fox 35 Orlando features Digital Fly, a new service which monitors social media activity in specific geographic areas for schools and enforcement from Lynbrook, NY- based OSC World, a leading provider of scoring and technology services for school districts in New York State.Read more

Marketing and the art of social selling – Bill Corbett Comments – IMeetCentral.com

By admin | Firm News, marketing, media relations, social media, Social Media Marketing | 0 comment | 1 February, 2016 | 0

“They push sales messages and list services that they offer and provide, but often fail to show their expertise, knowledge, and personal side,” says Bill Corbett Jr., president of Corbett Public Relations. “Those in sales and marketing who focus on long-term strategies of personal branding, expert positioning, and audience building will be able to buildRead more

Personal Brand Actions to Take in 2016 – Start Today

By corbettpr | Blog, branding, Long Island PR, Long Island Public Relations, marketing, personal branding, personal marketing, PR, public relations, public relations long island, social media, time saving | 4 comments | 30 December, 2015 | 0

Strategies and Predictions I recently wrote a blog about taking action steps to achieve goals. As we end 2015, let’s look at some specific action steps you can take to Grow Your Personal Brand in 2016, achieve your goals and attain long term success. Make time, don’t waste time. First, stop talking about not havingRead more

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Digital Fly featured on CW 2 Denver Daybreak 5:30 am Segment

By admin | business, children, Client News, Long Island PR, Long Island Public Relations, public relations, public relations long island, small business, social media, Social Media Marketing, Soical Media Marketing Strategies, Technology | 0 comment | 13 December, 2015 | 0

CW 2 Denver Daybreak features Digital Fly, a new service which monitors social media activity in specific geographic areas for schools and enforcement from Lynbrook, NY- based OSC World, a leading provider of scoring and technology services .Read more

Social Media Marketing During the Paris Terror Attacks

By corbettpr | Blog, direct marketing, marketing, social media, Social Media Marketing, Social Media Marketing Plan, Social media mistakes, twitter | 0 comment | 16 November, 2015 | 0

The blacked-out Eiffel Tower following the terrorist attacks on Nov. 13, 2015. Pre-programed and robotic posts show many “marketers” were out of touch. Nothing is worse than looking insensitive and out of touch with your audience. During times of crisis your audience will shift its focus to the latest news and world events. We sawRead more

The Subway PR Crisis, What Should Franchisees Do?

By corbettpr | Blog, marketing, personal branding, personal marketing, public relations, social media | 0 comment | 21 August, 2015 | 0

A Subway franchise owner. Another Reason why Personal Branding Matters I have written about the Subway Jarod Fogle spokesperson scandal and crisis PR recently. I understand what the management, marketing team and PR firm for Subway is doing this week. It has been a roller-coaster and certainly a challenge for them; this is truly a nightmare for aRead more

The Lazy Days of Summer? The “No Crazy” Days of Summer

By corbettpr | Blog, blogging, linkedin, marketing, personal branding, personal marketing, public relations, Small Business Branding, social media, Social Media Marketing, Social Media Marketing Plan | 0 comment | 31 July, 2015 | 0

At the beginning of July, I committed to blog every day and to encourage you to engage in significantly more social media activity. This is my 31st blog in a row. The results, on a number of fronts, have been positive, interesting and rewarding. I have also learned quite a bit and I want to share theRead more

Consistency Matters: Does the Real World Brand Match Your Online Brand?

By corbettpr | Blog, branding, personal branding, social media | 0 comment | 29 July, 2015 | 0

For nearly three decades in the public relations business, I have had the pleasure of working with some great entrepreneurs and businesspeople. The firm’s goals have remained the same: we seek to secure media coverage to build a person’s brand, reputation and attract attention. Building a brand takes time. In the past I have discussed theRead more

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Corbett Public Relations and its founder Bill Corbett are on a mission to make businesses brand leaders and individual’s personal marketing rock stars. To empower individuals and business leaders we share comments, insights and strategies on our blog, CorbettPRblog.com.

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    • Bill Corbett Jr., PR Leader and Entrepreneur Publicist
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