National companies and franchises entering or expanding in the New York Metropolitan area work with Corbett Public Relations to create a media buzz, attract customers and build their brands. When a franchisor or regional developer elects to work with Corbett Public Relations, they immediately have access to a team of local experts. The firm’s team members have extensive experience in the franchising space and have worked with clients in many communities across Nassau and Suffolk counties.
Franchise Marketing Plans and Strategies
Franchise Marketing and Media Relations Specialists
The firm works independently or as a consultant, integrating programs with national franchise company marketing teams. Corbett Public Relations coordinates local media coverage and community relations outreach with national marketing and advertising agencies working with large franchise brands.
Our seasoned team is locally based and has managed and promoted hundreds of special events such as ground breakings, grand openings, open houses, product launches, contests and community outreach programs. In addition to TV and daily newspaper coverage, we line up local media coverage in newspapers, magazines, circulars, newsletters and community blog sites. Through our personal relationships, we facilitate direct introductions to local VIPs including government leaders.
What to Expect from the Corbett PR Team
The Corbett Public Relations team ensures that media exposure is generated for franchisors and franchisees. We work with franchise owners and managers directly to ensure that they are prepared for media interviews and events. We introduce franchise owners to important local contacts and work with them to build valuable relationships for branding and business development.
For new, as well as established franchises, we implement ongoing media relations efforts. Our objective is to keep franchise names and owners in the regional media. This ongoing effort supports local expansion and is also invaluable in the event of a crisis such as a robbery, food poisoning, protest or boycott, legal actions or other challenges franchisees may face that are not a consequence of their own actions. Our programs continually build good will with the media and communities.
The firm currently works with and has worked with some of the nation’s top brands and including:
RE/MAX of New York, Inc. – New York State’s No. 1 real estate brand and franchise network. Working with Corbett PR sine 1998.
Sir Speedy of Westbury, Melville and Hauppauge – is now a top franchisee in the nation and a leading printing and marketing company on Long Island. Client of Corbett PR since 2005
Interested in Franchise Marketing?