I am continuing my Focus Friday efforts. It is snowing in the Long Island New York area, so I am at home with the kids. I got the message that school was closed while on the rowing machine at 5:20 a.m. My plans for the day have gotten completely turned upside down. Sound familiar? Snow days and changes in a schedule should not stop anyone’s efforts to grow and market their business or plan for the future. I look at quiet days like this one as an opportunity to focus on certain important tasks and to catch up on others and also to stay mindful of the future and my goals.
Here are my ideas for how to spend a snowy Focus Friday:
- Snow Day University – The kids may be off from school, but a snow day for you means an opportunity to learn. Do you have a book, magazine articles or blogs that you want to read but haven’t had time? Get them together and spend the day learning more about marketing, business building, sales strategies, catch up on trends in your industry or simply focus on motivation. I like to listen or watch business and personal development related podcasts and TED talks so I can learn about new topics and marketing strategies. Block off the time and commit to learning and self-improvement. Why not spend half your day snow day learning and gaining a competitive advantage. Remember, when you are not learning you’re falling behind. Take advantage of your free time and attend Snow Day University.
- Create a Schedule – Even though you are at home, schedule your day’s activities. Set a time for work, set a time for dreaming and set a time for shoveling snow (if you must).
- Capitalize on the Quiet – It is hard to concentrate and focus when there are distractions. On this nice quiet snow day, set yourself up and get to work on reexamining your business goals. Review the action steps you have already taken this year and be proud of your accomplishments. If you haven’t completed a task or two, get back on track.
- Get Organized – Quiet snow days are perfect for re-organizing files, cleaning up your home office or getting tasks done that you have put off. I am cleaning up my office, shredding papers and organizing family photos today.
- Make Phone Calls – Get in touch with friends, business contacts and others. Most of us are pressed for time and often put off those casual business hellos or “How are you doing?” calls. Snow days are ideal for this. Get your list and make your calls.
- Relax and Recharge – If the pressure is off to get work done, spend this down time relaxing and recovering from work overload. Do you have a novel you would like to read? Do you like to cook, but don’t have time during the week? Do you need to catch up on sleep? Take advantage of this day to focus on these activities. You will be more productive tomorrow.
It’s easy to sit back and watch TV or do nothing on a snow day. Look at this day as an opportunity to use a quiet environment and unexpected free time to catch up and focus on your goals. Time is one of your most valuable assets use the time you have been gifted to reinvigorate your efforts to achieve your goals and get better organized.
What will you do on your next snow day?
Need to create a personal marketing plan? Email the code PMP2016 to me at info@growyourpersonalbrand.com and I will send you a list of questions to ask yourself to get started.
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By Bill Corbett
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