5 LinkedIn Resolutions You Need To Make for 2014

No-Cost 30-min Communications Strategy Sessions for Businesses Impacted by the COVID-19 Pandemic and Introducing Public Relations On-Demand Corbett Public Relations has assisted hundreds of businesses through challenging times and PR crisis events. Our team isRead more

By Bill Corbett, Jr. Leaders from all sectors, especially small business owners, must rise to the occasion and fight to make it through these challenging times.  This is not a time to sit back andRead more

While the Founding Fathers did not have social media vehicles and platforms like Facebook, Twitter, Linked In, Youtube, Flickr and Foursquare I am sure that they would have taken advantage of them as mediums for communicating with contacts, public, friends and others interested in “the cause.” Social networking and marketing did not exist, but these individuals knew the importance of publicity, having a personal brand, word of mouth marketing, networking, effective writing, publishing and public speaking. Do these skills and approaches sound familiar? These techniques and others are the same that individuals need to capitalize on today to build their own personal brands, the foundation for a success in life, in business and in any community.

Recently I wrote Part 1 of “Steps to Become a Successful and Powerful LinkedIn User,” in which I outlined some important strategies.  Creating a plan and strategy for using LinkedIn and creating a personal marketingRead more

There I an ongoing debate about whom one should connect with. Should people connect with people they don’t know or don’t know well? I changed my tune on this subject earlier this year. In the past I tried to limit my connections to people that I “actually” knew in the real world. This limited my ability to grow my contact list and network. Several months ago I started to contact people with whom I had some connection with or who were members of groups of which I am part. (Note: If you are a member of a group, you can directly contact other members and request to connect.) This has enabled me to grow my contact list and create new relationships.

The world of online marketing and personal branding is new for many people.  When getting involved in something that is unfamiliar mistakes are bound to happen.  LinkedIn is a marketing vehicle that is not new. Read more

This article originally appeared February 23, 2012 on Digital Brand Marketing Education & Interactives Social media networking and marketing allows businesses to reach and provide tremendous amounts of information to clients, prospects and referral sources. Read more

Websites, blogs and social media pages make up the bulk of a business’s web identity and contribute significantly to the public perception of the company.  Everyone agrees that maintaining an interactive and informational web WilliamRead more